www.productsofchampions.com/ --- very unusual marketing from Microsoft……wow

Discussion in 'OT Technology' started by Ebtromba, Jun 18, 2007.

  1. Ebtromba

    Ebtromba Active Member

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    this is actually really hilarious, and the coach sounds like hes trying to do a G.W. Bush voice…and in the 4th video the coach uses a mac mouse as a doorstop. it looks like a mac mouse anyway. good to see MS at least making an attempt of hating on mac anyway...

    You just have to see it to believe it I guess.

    www.productsofchampions.com/


    edit: all the vids are in the "game footage" section btw
     
    Last edited: Jun 18, 2007
  2. mobbarley

    mobbarley Active Member

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    so these nerdy ads are targeted at device developers? they dont seem like they would translate well into asian languages :dunno:
     
  3. P07r0457

    P07r0457 New Member

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    although most products are manufactured in asia, they are not necessarily designed or tested there.


    However, I don't think the ads are targeted at device firms, any way. They are targeted at the general public. The message is "Remember: Vista Certified products go through lots of testing to make sure they're compatible and work as intended -- so don't buy anything else." As a result, consumers prefer certified products. This essentially forces device firms to get their devices certified -- giving additional money to Microsoft in the process to actually obtain the certification.

    It's a "bully" approach. You can't tell the firms to "give us your lunch money" because the firms are gonna tell you to fuck off. But if you can spread propoganda and get the firm's customers to belive the product is inferior unless it gets a certificate, well, now you've got the firm in a corner and it's going to hand over the cash.

    Oversimplified? Maybe. True? Definitely.
     

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