MMA UFC going to Europe

Discussion in 'OT Bar' started by Bausk, Aug 15, 2006.

  1. Bausk

    Bausk New Member

    Joined:
    Jul 23, 2002
    Messages:
    11,607
    Likes Received:
    0
    Location:
    MI
    UFC ANNOUNCES EUROPEAN EXPANSION
    Monday, August 14, 2006 - by Ken Pishna

    [​IMG]

    On Monday, the Ultimate Fighting Championship announced the hiring of Marshall Zelaznik, former Vice President of Programming for iN Demand Networks. Zelaznik joins Zuffa (the UFC’s parent company) in the newly created position of President of their UK Division.

    With the announcement of Zelaznik, the UFC stated that the fundamentals of his job will be “exporting and managing the UFC brand overseas to the United Kingdom and other parts of English and non-English speaking Europe.”

    It had been believed for quite some time that the UFC would be making a return to Japan in the near future. That isn’t necessarily out of the question, but given the formidable presence of both Pride Fighting Championships and K-1 in Japan, it makes sense for the UFC to go after the United Kingdom and the rest of continental Europe first.

    While mixed martial arts has seen tremendous growth in Europe, especially in the United Kingdom, neither Pride nor K-1 have taken any real steps to establish themselves there. With the UFC on an extremely successful run right now, they could take this opportunity to expand their operations to more of a world-wide presence without having to work in tandem with either Pride or K-1.

    The UFC had announced a fight between their 205-pound champion, Chuck Liddell, and Pride’s champion, Wanderlei Silva, which promised to usher in a new era of cooperation between the organizations. But UFC President Dana White’s recent comments in a Canadian interview – “I don’t even know if Silva’s going to happen… the Japanese are very hard to do business with and you never know what's going to happen” – seems to put such a relationship in doubt.

    Perhaps the UFC’s move into the U.K. and Europe is a move by the company to position itself farther away from any need to rely upon the major Japanese promotions.

    http://www.mmaweekly.com/absolutenm/templates/dailynews.asp?articleid=2493&zoneid=2
     
  2. Lucien

    Lucien Guest

    While i think this may have some really cool potential...

    Silva v. Liddell better fucking happen. :madfawk:
     
  3. Bausk

    Bausk New Member

    Joined:
    Jul 23, 2002
    Messages:
    11,607
    Likes Received:
    0
    Location:
    MI
    I think it'll be great. It'll be competing with Cage Rage as the big shows in EU. I wonder if titles will be seperate "UFC European Heavyweight Champion", or "UFC World Heavyweight Champion" and have less title fights in each organization. I'm sure UFC Europe would want their own champions... they will have to choose which promotion to air title fights on if they are joint.

    Next up UFC Japan!
     
  4. Lucien

    Lucien Guest

    Maybe this will bring more Fedor types out of the woodwork over there...!

    :eek5:
     

Share This Page