some advice on trade show display...

Discussion in 'OT Technology' started by hsmith, Jul 15, 2006.

  1. hsmith

    hsmith OT Supporter

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    I am going to be debuting and showing off my software at a trade show, does anyone have any suggestions to successful ways to get the point across?

    Should I score a projector and have like a flash demo running on it, but also have a laptop there so potential clients can click through the software?

    i have access to everything i need to do both of those, i just don't know the best way to go about this :o
     
  2. 7960

    7960 New Member

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    stupid toys or t-shirts to get attention
    big overhead (projector/50" LCD) so people can see it
    plenty of documentation but pared down to a single tri-fold page

    miss arizona at your booth to shake hands and get the line formed quickly



    what does your software do?
     
  3. hsmith

    hsmith OT Supporter

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    :rofl:

    www.itrainharder.com i am marketing fitness managment software to gym for the end users, sort of like "online banking" for your nutrition and exercising.

    i am getting a nice booth made up, more business cards, i am going to be getting some kick ass brocures printed up, pens, all that shit.

    i just need to figure out the best way to display the product so people can get the full feel of it.
     
  4. Corp

    Corp OT Supporter

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    free for ot? :x:
     
  5. hsmith

    hsmith OT Supporter

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    send me a pm
     
  6. Corp

    Corp OT Supporter

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    done :bigthumb:
     
  7. DAN513

    DAN513 OT Supporter

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    Wow, that site looks really pimp.

    Good luck with it.
     
  8. EvilSS

    EvilSS New Member

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    Setup some big monitors with flash loop to grab people's attention then some demo stations so they can play with it if they want.

    From attending way to many of these types of shows you really only have about 15-30 seconds to get my attention long enough to get me reeled in.

    Nice site too, but if I can make one comment: your screen shots look terrible on the page (shrunk). A trick I've seen used alot for these is to pick a relevant, eye catching section of the screen and use that at full resolution for the "thumbnail" then have it zoom to the full screen shot when they click on it. Definitely don't let the browser shrink it like you are doing now because you never know what they will look like.
     
  9. hsmith

    hsmith OT Supporter

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    thanks :o
     
  10. hsmith

    hsmith OT Supporter

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    if you click on them they expand :o i just took them for a quick preview. i will have better ones later :o

    thanks for the suggestions though. i will def look into it. i can get all the monitors i need
     
  11. EvilSS

    EvilSS New Member

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    Yea, I know they open to full size, I'm just saying that they are rendering awful in IE when shrunk. They look OK in Opera but IE is mangling them.
    Other than that the site looks sharp. Carry it over to your booth display and you should do OK.
     
  12. EvilSS

    EvilSS New Member

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    Oh, almost forgot: Having a few booth babes never hurts either :naughty:
     
  13. m2e

    m2e OT Supporter

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    an air horn will get some attention :eek4:
     
  14. 7960

    7960 New Member

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    I wasn't joking about Ms Arizona... she was at the APC booth at last year's Networkers and the line went around the arena. :wiggle:
     
  15. CyberBullets

    CyberBullets I reach to the sky, and call out your name. If I c

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    give away free roids :)

    btw, this software is nice. too bad none of my foods are in it! :rant:

    i showed the site to my gym manager. too bad they just got a new site and it sucks ass!!! no ff support. I told them for a free membership i'd do all their webadmin stuff
     
  16. Peyomp

    Peyomp New Member

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    www.lucision.com/legal/rjurney/Booth.jpg

    10 x 10

    You know how much that plant costs? $75.

    I'd use two 19 in LCDs if I were you, right at eye level. I'm having to hand build those monitor stand things, because all the shit they rent is too big for a 10' x 10'. There will be literature pockets on the side of the stands.

    Projectors are impractical unless you've got a huge booth. Even then they don't make much sense. Have a flash demo made into a screen saver that plays when you don't touch it for 20 seconds. Then run peopel through your demo, and hit em up with a brochure and card.

    I had to do a google sketchup to see which of their furniture would fit... the answer... only the chairs and coffee table.

    If you're getting a 10x10 and want the sketchup file, you can have it.

    The booth is $2000. Power/plants/etc. is $500 more. We were gonna do brain squishy handouts but... at this point I'm sayign fuck it. No handouts. Pens don't matter. Its not worth the money to me.
     
    Last edited: Jul 16, 2006

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