Disclaimer: This applies to everyone except for those who make adsense farming pages. I keep reading about this crap on here all the time. Instead of using the sniper rifle(1 site that you focus on completely), you guys use a shotgun approach. You create a site, quickly roll it out, then when its not an instant success you go work on something else while the site withers and dies. And you keep doing it, flinging the crap out, hoping for one of them to stick. That never works. Well if it does its most likely can be counted on one hand. You must go to bed thinking about your site, wake up thinking about it, and then spend your whole day working on it. And think about it...Did Zuckerburg have another site when he launched facebook? Did Brin have another site when he launched Google? Did Rose have another site when he launched digg? Did [enter another founder] have another site when he launched [enter another successful start up]. No, in fact almost every successful founder has been 100% vested into his product, most quit their jobs, others even went as far as quit college...to focus 100% on making their business a success. Nothing worth having comes easy. It'll never be poof and you are a millionaire. You must work hard on your business. Get more business contacts, do more marketing, do more partner deals, add more features, and on and on. You don't become an overnight internet millionaire, its a load of bullshit. You have to work day in and day out for 3-4 years before you'll even see success. But for most of you once the site doesn't become an instant hit, you throw it away and go launch another site...and the cycle keeps repeating while each failure keeps kicking you in the crothch and makes you ask..."Hrm wouldn't I be more happy, working a 9 to 5 for one of my competitors?" So shotgunners give me your reasoning for why your approach is so good...and some examples wouldn't hurt.