"Quinoa has excellent reserves of protein, and unlike other grains, is not missing the amino aicd lysine, so the protein is more complete (a trait it shares with other "non-true" grains such as buckwheat and amaranth). The World Health Organization has rated the quality of protein in quinoa at least equivalent to that in milk." http://www.wholehealthmd.com/refshelf/foods_view/0,1523,74,00.html for canadians to get this shit, hit up your local bulk barn. they sell organic quinoa, it seems expensive for the amount you get, but when you cook it, the shit blows up. also, it doesn't taste bad at all either...has a very nice texture. looking forward to christoff entering this thread to recommend m&m's instead.