Some guy contacted me and wants to buy ad space. I don't really get that many visitors, maybe between 1500 and 3000 per month. That's like nothing, like 50-100 per day. According to what I've read, the going rate seems to be like what works out to $1.50 CPM. In that case, I would charge him between $2.00 and $4.50 per month. This particular site makes that much per day from adsense on average, so if I were to pull down an adsense banner and put up his ad, I would need to charge him at least $45/mo just to make up for the adsense ad I'm pulling down. Well that's if he wants the banner in the header. I guess I could give him one on the side without having to pull adsense. I don't think anyone would pay $45 for 3000 views tho, would they? And I don't really feel like bothering with $2.00 per month. Maybe I'll just tell him my stats and he'll go away. I could always lie and say I get 50,000 uniques per month or something but then when he gets 2 hits from my website all month won't he be pissed? Or could I charge him a lot and then buy traffic to go to my site and click his link and go to his site so it looks like he's getting a lot of hits (altho there would be no conversions in that case huh).