GTO Strategy Shift for 2005 - No Retro for Redesign

Discussion in 'OT Driven' started by TriShield, Nov 22, 2004.

  1. TriShield

    TriShield Super Moderator® Super Moderator

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    [​IMG]
    Optional hood scoops give the 2005 Pontiac GTO a retro touch.

    JASON STEIN | Automotive News
    Posted Date: 11/22/04

    PHOENIX -- After a year of disappointing sales, Pontiac is scaling back production of the 2005 Pontiac GTO, which was touted as a halo car for the brand. Pontiac will cut 2005 GTO production by about 30 percent next year, from its 2004 target of 1,300 to 1,500 units a month to 1,000 a month in 2005.

    Larry Pryg, marketing manager for Pontiac's premium mid-sized cars, admitted Pontiac did not conduct enough initial market research on the GTO, misallocated inventory and missed its initial estimate. "We will adjust production levels, and 12,000 units a year seems right for this vehicle," Pryg said at a press event here.

    Through October, Pontiac sold 9,487 GTOs in the United States. Pontiac is offering a $3,500 national cash rebate on 2004 models. Earlier, dealers had complained that the GTO suffered from bland styling and a high sticker price, and lacked incentives.

    Adjusting allocation

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    Pontiac said imprudent allocation to dealerships was a bigger factor in the slow start. Pontiac overloaded its inventory in the U.S. north-central region, allocating 40 percent of the rear-wheel-drive GTO's initial production to those states in the middle of winter, when the handling problems of rear-drive vehicles in snow are most apparent.

    "We wanted to reward those dealers," Pryg said, "but we couldn't neglect the other parts of the country, such as the West Coast, where we didn't have enough in our 30-day supply."

    Pryg said 30 percent of 2005 GTO inventory will be allocated to the north-central region. The rest will be dispersed across the country. This month some dealers still were receiving 2004 GTOs. GM has promised its dealers that production on the 2005 GTO would finish three months earlier than last year.

    As for issues of styling and price, Pontiac hopes a stable price and a larger engine will attract more buyers. The 2005 GTO gets a new engine, the LS2 6.0-liter V-8 with 400 hp. The previous engine pumped out 350 hp. To the relief of traditionalists, an optional hood scoop has been added, along with dual exhaust.

    Duane Earl, sales manager at Sawyers Pontiac in East Lansing, Mich., says early criticisms of the GTOs were unfounded. "There was a lot of bad press about it not looking like the old GTOs of the 1960s and '70s, but that's not what it was supposed to be about," says Earl, who sold 22 GTOs last year and has one order for the new model. "I think now that it is out there and people know what it's about, it will be welcomed."

    Next-generation GTO

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    GM has hinted that the next-generation GTO, scheduled to appear on the Australian engineered Zeta rear-drive architecture for the 2007 or 2008 model year, will be a large departure from the current model.

    Pontiac hopes to position the GTO as its version of the Chevrolet Corvette - an aspirational vehicle that is the "soul of the brand," says Pontiac spokesman Jim Hopson.

    Pryg said: "There is a real desire to make it striking. "We will start from scratch with something for U.S. tastes. We are going to stretch, but there will only be a few retro cues." Pryg said that there may be an opportunity for more volume in the next model, "but that's not the first word out of our mouths right now."

    [​IMG]
     
    Last edited: Nov 26, 2004
  2. killaGTP

    killaGTP Holden poser Moderator

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    i think the ls2 thing mighta had something to do with it not selling real well towards the end of theyear. most people want the bigger motor.
     
  3. Supernoma

    Supernoma servus publicae OT Supporter

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    Why is it every dolt wants a retro car now.... You want retro, go to Cuba.
     
  4. Gai

    Gai New Member

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    More the fact that many dealers gouged the prices on the GTO in many areas.
     
  5. Butz

    Butz Guest

    Agreed :bigthumb: but the GTO is still bland

    I would of liked a futurstic design :coolugh:
     
  6. Turbo Tim

    Turbo Tim New Member

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    I think it does look old, because the original model it was designed off was hitting the streets here in about 1998. They have since updated that to make it a lot less aged, pretty much by sharpening the ends, but the monaro/gto has remained relatively unchanged with the round front and rear.
     
  7. TriShield

    TriShield Super Moderator® Super Moderator

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    [​IMG] Pontiac, GM. Realism is breaking out at Pontiac and GM, apparently, as the allocation for the GTO in 2005 will be cut to 1,000 units a month. This step, combined with the car's new 6.0-liter, 400HP LS2 V-8, will help tide the nameplate over until the all-new GTO, based on GM's rear-wheel-drive Zeta architecture, is ready. Regardless of what nostalgia-buffs felt about the GTO (they were for the most part disappointed), it was the performance bargain of the 2004 model year. And with 400HP for 2005 (and optional hood scoops for the traditionalists), the GTO will be a formidable bargain once again.

    [​IMG]
     
  8. TriShield

    TriShield Super Moderator® Super Moderator

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    The upcoming Holden VE Commodore, basis for the next generation GTO (and a new wave of GM muscle)

    Designer: VE Commodore is Revolutionary

    [​IMG]

    Jaedene Hudson
    09jul04

    Leading Australian car designer Mike Simcoe has given the first hints about the design of the much-anticipated all-new 2006 VE Commodore.

    Simcoe has just been headhunted from Holden to GM headquarters in the US and spoke last week of the yet-to-be-unveiled Commodore before his departure. The man responsible for the Monaro says the revolutionary new VE – a car set to change the destiny of Holden in Australia – was his favourite project at Holden.

    "You haven't seen it yet. It's probably my favourite project because it's been a vehicle that has been generated not even vaguely related to anyone else's architecture. It's an architecture and a vehicle that is proportional. All the building blocks were designed and invented here and it will be 100 per cent Australian – and it's already got the rest of the world intrigued."

    "The Monaro was a great project and a great experience ... but it was a version of a vehicle. The VE is much bigger than that. The VE is absolutely controlling our own destiny and designing the vehicle that we wanted, so at that level it is much more important," he says.

    The next model Commodore, the updated VZ, is set to be launched this October. Simcoe, meanwhile, will take up the role of Executive Director of Design, Body Frame Integral Architectures at GM's headquarters next month.

    He will be in charge of the exterior design of all North American products
    – cars, crossovers and whatever doesn't have frames, cars such as Pontiac, Chevrolet and Buick, along with Cadillac. In a country where SUVs and pick-up trucks are the vehicles of choice, Simcoe's experience of passenger car design will be invaluable.

    Currently Simcoe is in charge of 140 GM employees. That will jump to 1500 in his new role. Despite the job being only for three years, Simcoe feels it will be closer to five before all-new products reflecting his influence will be released.

    He says he had previously knocked the US job back to finish Holden projects.

    "There was stuff that still needed to be done at Holden," he says. "It sounds silly. (But) it was as simple as that, the VE was well and truly being cooked at that stage and it would have been silly to walk out of the place."

    In between Simcoe was the Executive Director GM Asia-Pacific Design.
     
  9. Corvettes4Life

    Corvettes4Life New Member

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    that GTO looks sweet
     
  10. bob-dc2

    bob-dc2 Expanse

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    that orange gto isnt going to make it to the showfloor. that was a concept car that was done at gm by some young guy. it looks really pimp but its just a concept car...
     
  11. TriShield

    TriShield Super Moderator® Super Moderator

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    The redesign will probably take many cues from it, and when the VE Commodore debuts we'll have a good idea of what it will look like.

    Just say NO to retro!
     
  12. black jesus

    black jesus OT Supporter

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    :werd:

    Holden > USGM
     
  13. Marcos

    Marcos OT Supporter

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    I like how that looks :cool: minus the color
     
  14. Supernoma

    Supernoma servus publicae OT Supporter

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    Just no retro please... leave the desperate grabs at days-gone-by to Ford.
     
  15. Short Bus

    Short Bus Beep beep!

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    I've read some things about that car that would keep me from buying one. :hs:
     
  16. GReddy EX

    GReddy EX Guest

    motherfuckin :werd:
     
  17. DefBringer

    DefBringer Guest

    retro = :down:

    If they can take that "next GTO" design, get rid of the stupid hood scoops, and put it in an attractive color other than that puke orange, it will look HOT.
     
  18. DefBringer

    DefBringer Guest

    What?
     
  19. dmora

    dmora Guest

    ATTENTION GM. IT SHOULD HAVE NEVER BEEN CALLED A GTO. FUCK THE TRADITIONALIST.
    They're too stupid to influence the car market anyways, and stop selling it in places no one buys it. Leave the cosmetics alone with the ADM wheels and etc. And make that GTO Concept 40k and low production. It cant be a halo car if the Vette already is.
     
  20. Welsh0913

    Welsh0913 OT Supporter

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    That looks actually hot :eek3:
     
  21. Corvettes4Life

    Corvettes4Life New Member

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    :werd:
     
  22. skez

    skez Large Member OT Supporter

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    about damn time they added hood scoops
     
  23. bokhan

    bokhan i love you

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    frumunda cheese~!
    the gto's gonna be such a bargain in a few years. :cool:
     
  24. skez

    skez Large Member OT Supporter

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    indesirable, and fast as hell :bowdown: :x:
     
  25. dmora

    dmora Guest

    Hood scoops = retarded. That concept one has them nicely dont tho.
     

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