AppleTV Movie Rentals: Will it be successful?

Discussion in 'OT Technology' started by deesee22, Jan 24, 2008.

  1. deesee22

    deesee22 Habs Crew OT Supporter

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    I'm a marketing major, and im taking a Technology in Business type class.

    There are a ton of CS nerds taking it as an elective and there was a pretty long argument in class today. All the computer science geeks thinks they won't be successful because their argument is why would anyone pay for a movie when they can download it for free.

    My take on it was that they will be successful because their target market aren't the people sitting home on torrents and newsgroup, but rather they are trying to lure customers away from places like Blockbuster.

    What does everyone here think? I think the AppleTv model will be another gold mine for Apple personally.... its just too easy.

    ibwhocares
    ibcliffs
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  2. CarRamRod

    CarRamRod The schnozzberries taste like schnozzberries.

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    Ding ding ding!
     
  3. P07r0457

    P07r0457 New Member

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    The product is designed for the "average" person to have an alternative to blockbuster and netflix.

    However, it requires additional hardware and up-front investment. Blockbuster and netflix do not.

    They have a fundamental problem because the people that have the money to burn on these luxury products and who desire these types of products are generally tech-savy. Also, your generally tech-savy people are not neccessarily swayed by the product. Furthermore, they are more likely to be the ones using alternative download methods. You must also consider that such savy users are also much more likely to raise concerns over picture and audio quality -- where DVD and HD-DVD/Blu-Ray are far superior to the iTunes downloads.

    Bottom line is that the people that would consider the product are more likely to be turned off by it's cons.
     
  4. nsxrebel

    nsxrebel New Member

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    I think it will succeed. People were saying the same thing about music/mp3's.
     
  5. Ignited

    Ignited Active Member

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    for the price, netflix and blockbuster offer far better packages than Itunes rental program. This wont take off until either the price is lowere or the rental time is raised.
     
  6. mel my finger

    mel my finger New Member

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    werd.

    YouTube proved that people are willing to sacrifice quality for convenience. iTunes Rentals would be pretty damn convenient if they could give you more bang for your buck.

    If iTunes could have some kind of monthly service deal like Blockbuster Online and Netflix, that'd be huuuuuge.
     
  7. Izze

    Izze New Member

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    It would be nice if they had a device similar to iTV that was only meant for streaming the rental from your computer to your tv via wireless.
     
  8. deesee22

    deesee22 Habs Crew OT Supporter

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    :ugh::ugh:
    AppleTV does have wireless
     
  9. Izze

    Izze New Member

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    Right, but it is $400, and it is like a mini computer. I mean just a wireless video stream port to stream it to your tv

    Eh, I guess they probably have one of these by Sony or something...but this is the MAC SHACK dammit
     
  10. MP

    MP New Member

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    as soon as they update my AppleTV I will be renting a lot of movies from it (so long as the selection is decent). I like eating dinner then going straight to my bed and watching a movie.

    I rent movies from Comcast ondemand and I don't like it. Crappy selection, quality isn't very good.
     
  11. MP

    MP New Member

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    It's $230, and not only can it stream movies but it can do A LOT more.
     
  12. SuperCzar

    SuperCzar Mac Crew, DSLR Crew

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    AppleTV's start at 229....

    Edit: damn, got distracted.
     
  13. nsxrebel

    nsxrebel New Member

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    Have you been living under a rock? :confused:
     
  14. hellsspawn

    hellsspawn New Member

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    agreed.... so much easier that waiting to get it in the mail/going to the store...
     
  15. Fucker

    Fucker out of the fast lane, bitches

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    if you have a fast, reliable connection and only want to watch a movie once and can do so without interruption in 24 hours, then yes






    no.
     
  16. quid

    quid I Piss Excellence OT Supporter

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    tech nerds always think like this.
     

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